Fresh Creation Inspiration for Creative Minds

• 08 Sep 2006
• 10:01 am

SEE Interactive Projection Demo

A demonstration of the interactive projection technology being developed by SEE in Melbourne Australia. The technology is developed to create brand experiences. It turns the people who use it into creators just like the people who use this full body scanner. 

“Brands are not being built on advertising. If you fly Jet Blue, you talk about the experience. That’s how you build brands today, through experiences… Ultimately, it’s going to be about creating experiences for people.”
John Hayes, CMO, American Express

Recently Bacardi also started creating brand experiences in cinemas by making the commercials on the screen come alive. Should you want to know more about brand experiences then you can read the full article at the SEE blog.

Related News:
- Rhythmic Video Projection On Building
- Painting 3D Images In The Air
- Interactive 3D LED Prototype

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